Transform reports into relationships.

Breadcrumb is the AI reporting layer that engages every customer, partner, and audience with insights they can act on.

Partner with Breadcrumb

Powering reporting for teams in:

Give every customer and partner a white glove experience

Drive partner engagement through personalization

Deliver relevant, actionable metrics that demonstrate ROI and impact in your customer’s language.

Turn data into customer success

Give partners the ability to align, explore, and share your data internally.

Scale reporting without losing the human touch

Offload data and visualization work to Breadcrumb’s AI agents without data teams or technical skills needed.

Designed to scale across live experiences

Ticketing and premium sales

Unlock Insights that Increase Revenue

Track real-time sales activity and engagement across teams and events to accelerate sellouts and increase per-event revenue.

Fan experience

Create premium fan & venue experiences

Connect fan behavior to spend and loyalty, turning data into moments that elevate the experience and boost lifetime value.

Sponsorship & partnerships

Prove ROI for every partner

Replace reports with live ROI dashboards that keep partners engaged and renewing.

Endless use cases.
One AI platform.

SEG scales personalized insights that help revenue teams across major league organizations sell more suites.

Empowered Non-Technical Users

Real‑time insights

Better Partner Collaboration

Momento is able to quickly break down their stadium data and generate actionable early insights.

Fast Stadium Data Exploration

Actionable Early Insights

Empowered Non-Technical Teams

Explore more ways to turn your data into action.

Request a personalized demo

Partners disengage when your data feels inaccessible.

That’s why sports partners are shifting to agentic reporting that delivers real-time insights.

FAQs

What is agentic reporting?

Agentic reporting is a next‑generation approach that combines automated “reporting agents” with reusable, adaptive templates, delivering personalized reports directly to stakeholders, without the need for constant analyst intervention. Think of it as having a team of virtual analysts that works for every audience.

Agentic reporting workflow with Breadcrumb

Continuously Monitor Data: Agents watch key metrics (e.g., ticket sales velocity, concession spend, group‑booking requests) in real time.
Trigger Smart Reports: Based on pre‑defined thresholds or events (e.g., a 10% drop in season‑ticket renewals), agents automatically generate and distribute tailored insights.
Adapt and Reuse: Templates learn from each distribution, optimizing formats, visualizations, and scheduling to match each recipient’s preferences.
Scale Instantly: Whether it’s 5 or 500 recipients across departments (marketing, ticketing, sponsorship, operations), agents handle the load effortlessly.

Which data sources do you connect to?

We connect to virtually any data source including databases, spreadsheets, data warehouses, applications, and APIs. See pricing for details.

How are you different from business intelligence tools?

Breadcrumb is built for scalable personalization for non‑technical end users. BI tools quit at personalization — making the last mile infeasible at scale. They’re built for technical users to do data work (SQL, Python, data cleaning). Breadcrumb offloads the data work to AI agents so anyone can explore, share, and collaborate without relying on technical resources.

How do you integrate with existing data/BI teams? I don’t have any data people!

No problem — we can provide an engineer to set up your data strategy and ingestion into Breadcrumb, and we work alongside BI teams to accelerate delivery.

Can I embed reports into my product, website, or portal?

Yes — we support both private and public embeds. Private embeds can use SSO/JWT with role-based access, while public embeds can be shared via links or iFrames. Branding, headers/footers, and themes can be customized to match your product.

Guides

Read the Blog

Top Fan Engagement Strategies Using AI For Sports Marketing

How to personalize at scale, trigger real-time activations, and measure impact.

Data Preparation for AI Agents: A Complete Guide to Preparing Data for Agentic Reporting

Practical patterns to clean, join, and structure data for agentic reporting.

Transform customers into partners, with enterprise‑grade security

Use Breadcrumb’s reporting engine to give your clients insights personalized to their business.

Enterprise‑grade security

SOC 2 Type II compliant

Become a Partner

Terms and Conditions | Privacy Policy

Transform reports into relationships.

Give every customer and partner a white glove experience